Alex West

I'm Alex, and probably just like you, I have a goal I'm working towards. Mine is to achieve personal and financial freedom.

Since 2018, I've built and failed almost 20 products.

In 2020, I started Cyberleads and managed in the span of a year to surpass my salary and quit my job.

I've been sharing all my lessons and learnings here from day one.
@alexwestco

Dec 2020 | Freedom at last ($2.9K MRR) 💙

What a year. 2020 was like a movie. And it closed with a happy ending as well. Me quitting my job and going full time on Cyberleads. I'm free. But, to be honest, it doesn't feel real yet. I still feel like I'm on holidays, and any day soon I'll have to join a zoom meeting to talk about upco...

Nov 2020 | Light after dark ($2.4K MRR) 🌔

Once again, history repeats itself. As I'm about to lose all hope, things blow up. And I can't take credit for it. Nassim Taleb would call it a "Positive Black Swan". A positive event you cannot forecast, and will have more impact than anything else. You attract them by exposing yourself to th...

Oct 2020 | Dark times ($1.6k MRR) 🌑

This month was bad. My inputs were the same. But I didn't get any customers like I usually do. I don't know what went wrong. I remind myself all the time that the results are not up to me - only my inputs - but it's hard to follow up on it. I find myself drowning in doubt and pessimism. Αs if ...

Sep 2020 | Peaks and valleys ($2K MRR) 🌄

No story has only peaks or only valleys. And if it does, it's a boring story. - Note to self. September was a strange month. You can call it the worse month in a long time, business-wise. Or maybe it's the best thing that ever happened to me. A blessing in disguise. Don't know. Only my approa...

Aug 2020 | The ceiling ($2.2K MRR) 🌌

August was a slow month. A chill month. For the first time in a long time, I flew back to my home country. Visited my hometown. Even took some time off. Didn't work much. Hardly at all, actually. However, Cyberleads still grew, and broke into the $2k MRR club. Only 1% of all indiehacker ...

Jul 2020 | Bulletproof ($1.9K MRR) 💣

What. A. Month. I’m pinching myself. I made more money with Cyberleads than I did at my day job this month. Six months ago I had nearly 20 failed products under my belt and making almost nothing. I wouldn't have believed you if you told me this would happen. MRR is very close to $2k. Tha...

Jun 2020 | Keep going ($1.4K MRR) 🏃‍♂️

This month I didn't experience crazy growth. A very modest (but still very healthy) 20% increase in MRR. Churn is still pretty high, so I can't relax. I have to keep bringing in new customers. June is gone. That means we are half way through the strangest year in recent memory. Wild fires in A...

May 2020 | Already there ($1.2K MRR) 💫

Cyberleads is at $1k MRR (getcyberleads.com) All the rest are at $200 MRR collectively Wow. One thousand MRR. I suppose I have to write something about reaching this milestone. We're all born with ten fingers and ten toes, so the number 1000 is pretty important to us. But more impo...

Apr 2020 | Holy shit.. ($825 MRR) 🤯

What. The. Fuck. This month, MRR went up to $825. Initially, this month was a natural continuation of the previous one. Boring. Uneventful. Me bashing my head against the wall to think of something. Trying everything to find a way to grow Cyberleads. Nothing working. I tried many things....

Mar 2020 | A small detour ($367 MRR) 😩

My total MRR for this month was $367. $164 MRR for GitGardener, $203 MRR for Cyberleads. Costs came at about $100. STORY: This month sucked ass. I am very dissapointed in my progress, but at least I can reflect now and see what went wrong and avoid the same mistakes in the future. ...

Feb 2020 | Wow.. I've found it ($410 MRR) 🔭

My revenue this month was $410 in total. $149 for GitGardener. $261 for Cyberleads. Total costs are about $100. The past month has been crazy. Remember that goal of $500 MRR I had been chasing forever? Well, I nearly reached it already!! Here's what happened. Two weeks ago I launch...

Jan 2020 | Finding my rhythm ($123 MRR) 🚶

My MRR is $123, all from GitGardener. Net revenue for this month was $185. This was the first month of the year and I'm pretty happy with it. Many things happened. I moved abroad, from Greece to Italy, Milan. I started a Full Stack Developer job full time, and it's going great, I'm enjoying...

New Year's Eve, 2019 | Ground zero ($75 MRR) 🄌

Here we are. Ground zero. Not much to say, I have pretty much talked about the previous two years and my plans for this year in my two long articles. You can find them on this website, on the top right corner of the homepage. They are called "2 years of building products" and "Plans for 202...