November 6, 2020 | Going pro
I remember a few months ago reading about Nathan Barry's story with ConvertKit. For anyone that is not familiar, Nathan started an email marketing tool, ConvertKit, as a side project. For about a year and a half, he was not actively promoting it, and all growth happened through his social media audience and presence. MRR was fluctuating between $1.5K to $2.5K. Then, one day he decided to flip the switch and go all in on ConvertKit. In his case, he went with cold outreach. Two years later, ConvertKit was making $20M in annual revenue. Today, it's generating $40M in annual revenue. I feel I've hit a bit of a wall with Cyberleads as well. Ironically, at the same exact point as ConvertKit. I'm running it as a side project. All through my social media efforts and presence. And my MRR is up and down from $1.5K to $2.5K. It's great. But now I want to go pro. Invest in bullet proof systems. For me, that's SEO, since all my competitors work with SEO. I have already started. I want in three months from now to get my first customer from SEO.