April 13th, 2022 | Favorite customer

Two and a half years ago I had just launched CyberLeads.

I remember going through all of my customers to find my favorite one so I can niche down.

My favorite customer was an outsourcing agency. I remember seeing that they are making $1M+ per year. I almost pissed my pants with joy.

Wow.. this is B2B.

They unsubscribed just in their second month. I was bummed out. Depressed. Doubting myself once again.

Two years later, just last month actually, they reached back and want me to send the emails for them.

So, now they are an enterprise customer.

Funny little fact of how things change when you play the long game.

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